In this free lesson, art advisor Nico Epstein teaches you the single skill professionals use to identify genuinely rising artists, before the price reflects it.



The three signals that tell you an artist's value is real, and the ones that tell you it's manufactured
Why the collectors who overpay aren't careless, they just walked in without this
How to read any emerging artist the way a professional advisor would, without paying for one
The single question to ask before any purchase, the one insiders ask every time

I like Nico because he's real. He shows you how to read value, time a buy, and get answers fast. Two hours with him beat three fairs. If you collect or want to start, this saves you years.

Nico breaks down market language, artist selection, and negotiation into clear, usable steps, the kind of course you actually apply the same week.

Practical, sharp, and full of insider perspective. This course provided me with templates for due diligence, pricing, and building relationships with galleries that I’d never seen explained so clearly. Worth every minute.








"Now developed a business plan"
"I would highly recommend Nico as an art educator. I developed a business plan on how to create a mentoring program on artists for artists. We now meet every two weeks and analyze work together." - Anastasia Maxinova

"Now have a valuable toolbox"
"I attended Nico's Introduction to Art Advisory a few months ago. Nico's engaging and informative lectures have provided me a valuable toolbox to navigate through the world of art." - Ichiro Sasaki

"Now understand how to evaluate artworks"
"I met Nico at Christie’s Education — his class made art valuation clear, practical, and engaging, even in a fully online format. He broke down complex ideas and made the business of art truly accessible." - Laura Cepeda

"Now build a collection with purpose"
"Nico's guidance helped me make smarter acquisitions and build a more thoughtful, meaningful collection. He introduced me to new artists and deepened my understanding of contemporary art." - Lea Aurore Sednaoui

Module 1: Contemporary Art, Then and Now
Decode the art market and understand what really drives price.
Module 2: Evaluating Contemporary Artists and Artwork
Master the six signals that reveal true value.
Module 3: Spotting Talent and Finding Hidden Gems
Learn how galleries think, and how to flip that advantage.
Module 4: The Acquisition Process
Use The Negotiation Ladder™ to reduce price without friction.
Module 5: Maintaining a Collection
Apply The Provenance Protocol™ to bulletproof every purchase.
Module 6: The Collector Connoisseur Matrix
Build a collection that grows in both meaning and equity.
BONUS: Collector Connoisseur Step-by-Step Checklist
Step by step, printable checklist to discover, evaluate & invest in art.
You’ll also receive:
The Connoisseur Signal Matrix™ Template — print it, use it in every gallery, every purchase.
The Negotiation Ladder™ — exact language that earns respect and cuts cost.
The Provenance Protocol™ — a checklist to confirm authenticity and condition.
A Private Collector Community — connect, learn, and share insights directly with me.
Lifetime Access + Free Updates — stay sharp as the market evolves.





Module 1: Contemporary Art, Then and Now
Decode the art market and understand what really drives price.
Module 2: Evaluating Contemporary Artists and Artwork
Master the six signals that reveal true value.
Module 3: Spotting Talent and Finding Hidden Gems
Learn how galleries think, and how to flip that advantage.
Module 4: The Acquisition Process
Use The Negotiation Ladder™ to reduce price without friction.
Module 5: Maintaining a Collection
Apply The Provenance Protocol™ to bulletproof every purchase.
Module 6: The Collector Connoisseur Matrix
Build a collection that grows in both meaning and equity.
BONUS: Collector Connoisseur Step-by-Step Checklist
Step by step, printable checklist to discover, evaluate & invest in art.

"Best purchase ever!"
I truly appreciated your pragmatic approach and engaging teaching style. The mix of readings, case studies, and real-world examples drawn from your extensive experience provided a valuable introduction to art advisory and the contemporary art world.
- Lisa Zanin

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Module 3: Spotting Talent and Finding Hidden Gems
Module 4: The Acquisition Process
Module 5: Maintaining a Collection
Module 6: The Collector Connoisseur Method in Action
